In the age of globalization, today more than ever, culture is a crucial issue.
This book explores the complex relationships between cultures and the media in the global era. By overcoming simplistic metaphors like that of the ‘mosaic’ of cultures, the essays aim to shed some light on the multiple processes current media host and allow taking place. From the articulation of mediated resources for identity formations to the emergence of easternvoices in the global arena, media seem to be the places of new contact zones, inhabited by hybridity stances and extreme cultural diversity. Space, Media and Cultural Flows tries to offer an original contribution to the debate, with analyses on specific international socio-cultural settings, from the ethnic and religious minorities in Italy and Great Britain to the state of Chinese media system.
This book explores the complex relationships between cultures and the media in the global era. By overcoming simplistic metaphors like that of the ‘mosaic’ of cultures, the essays aim to shed some light on the multiple processes current media host and allow taking place. From the articulation of mediated resources for identity formations to the emergence of easternvoices in the global arena, media seem to be the places of new contact zones, inhabited by hybridity stances and extreme cultural diversity. Space, Media and Cultural Flows tries to offer an original contribution to the debate, with analyses on specific international socio-cultural settings, from the ethnic and religious minorities in Italy and Great Britain to the state of Chinese media system.
Biografia dell'autore
Chiara Giaccardi, PhD in Social Sciences at the University of Kent (UK), is full professor at the Catholic University of Milan, where she teaches Intercultural Communication, Media Studies and Media and Globalization. Among her publications: TV advertising and the representation of social reality, «Theory Culture and Society», 3 1995; L’io globale (Bari 1993); Comunicazione Interculturale (Bologna 2005).


